The Wisdom of Sea Buckthorn

Sea Buckthorn Berry

Sea Buckthorn Seed Oil

Premium, Wildcrafted Sea Buckthorn Berry from the Himalayan Highlands

High in the Himalayas (12,000 feet above sea level) grows a tiny but resilient fruit that resists the harsh weather conditions and high altitudes. The sea buckthorn berry (ssp. Turkestanica) fortifies itself against the elements by producing an array of powerful nutrients. With over 190 bioactive compounds, sea berry (sea buckthorn) is an unsurpassed source of Omegas 3, 6, and 9. And it is the world’s richest source of the elusive essential fatty acid, Omega-7, a fatty acid vital to collagen production and healthy skin, hair and nails.

1300 years of beauty

Sea Berry (sea buckthorn) is a natural product with 1300 years of traditional uses with the modern scientific research to back it up. Our superior processing techniques and our premium and exclusive source of sea buckthorn berry allow us to create a revolutionary group of beauty products.

Sea Buckthorn Traditional Use

Himalayan Culture – Sea Buckthorn

A beauty revolution—13 centuries in the making

The first written documentation of sea buckthorn berry dates as early as 13 centuries ago in a Tibetan book of healing arts called Sibu Yi Dian. Nearly a third of its pages are devoted to the revered holy fruit, the sea buckthorn. Its medicinal uses for healing and overall health and beauty have long been legendary. And throughout history, in various parts of the world, the tart, brilliant orange sea buckthorn berry has been used to rejuvenate, revitalize and restore, both inside and out.

Sea buckthorn from the Greeks to Genghis Khan

Genghis Khan powered his army and their horses on sea buckthorn for stamina and recovery from combat. The botanical name, Hippophae L. is derived from the Greek word “hippo,” meaning horse. Sea buckthorn was used to strengthen ancient Greek horses and restore their coats to a brilliant luster. And women throughout the ages have used sea buckthorn to protect them from the ravages of the sun and the elements. Founded on tradition and now based on extensive scientific research, sea buckthorn seed oil is one of the biggest functional whole food rediscoveries of the 21st century.

Traditional health-related uses for the sea buckthorn berry include:

  • Sustained energy levels
  • Improved cellular health
  • Cardiovascular support
  • Healthy inflammation response
  • Joint support
  • Moisturizing dry and damaged skin
  • Improved immune health
  • A decrease in wrinkles and fine lines
  • Addressing eczema and rosacea symptoms
  • Using sea buckthorn oil for rosacea symptoms and eczema

Omega 7

Nature’s Perfect Omega 7

After hundreds of years of quiet use, word of the astounding benefits of Omega 7 Fatty Acid has finally reached the US. Touted by Dr. Oz for its incomparable nutritive and restorative properties, this rare but powerful “MUFA” (or Monounsaturated Fat) is popping up in media and in clinical study results across the country.

Omega 7 fatty acid (also called “Palmitoleic Acid” in most scientific and clinical publications) can be found in animal and plant sources, including macadamia nuts, cold-water fish and sea buckthorn berries. Sea buckthorn contains a much higher concentration of this valuable fatty acid, up to 40% as compared to 17% in macadamia nuts. While this omega has numerous skin and health benefits, it is also known for its ability to support a healthy weight, cardiovascular health, and gastro-intestinal health.*

Cardiovascular Health

Your entire cardiovascular system benefits from increased access to omega 7, particularly palmitoleic acid.* The positive benefits to cardiovascular health fall into two categories: it may help (1) reduce the amount of bad cholesterol traveling through your arteries, and (2) help smooth their passage, which in turn helps artery walls stay strong and resistant to tearing.*

  • Improved lipid panels. Omega 7 (or palmitoleic acid) has been shown to induce broad improvements in overall lipid levels, including a reduction in LDL (bad cholesterol) levels and an increase in HDL (good cholesterol) levels.* Balancing lipid panels has long been the primary goal of most cardiovascular health programs.
  • Smooth artery walls. Omega 7 (or palmitoleic acid) has been shown to reduce elevations in C-reactive protein (CRP), which indicates how inflamed and sticky artery walls are.* By soothing and smoothing artery walls in much the same way that they soothe and smooth skin, omega 7s keep cholesterol and fats in the blood moving along so they don’t stick and cause problems.*

Clinical References

  • Serum Lipid Effects of a High–Monounsaturated Fat Diet Based on Macadamia Nuts. Curb, J. et al., 2000, Arch Intern Med/Vol. 160.
  • Lipoprotein composition and serum cholesterol ester fatty acids in nonwestern Melanesians. Lindeberg, S. et al., 1996, Lipids, Vol. 31, no. 2.
  • Trans-Palmitoleic Acid, Metabolic Risk Factors, and New-Onset Diabetes in U.S. Adults. Mozaffarian, D. et al., Annals Intr Med, 2010, Vol. 153, no. 12.

Pure, Not Purified

Palmitic Acid Propaganda

Skin, Hair, and Nails

Omega 7 provides key building blocks for skin, hair and nails. It helps combat wrinkles, dryness, loss of skin elasticity, and other symptoms of malnourished or aging skin. It also helps skin function properly by supporting numerous skin functions, including:

  • Boosting collagen production*
  • Protecting against oxidative damage*
  • Restoring youthful resilience and plumpness to aging skin cells*
  • Rejuvenating skin cell membranes*
  • Enhancing the skin’s ability to retain moisture*
  • Repairing sun-damaged skin*
  • Protecting against sun damage, toxins and environmental stress*

Clinical References:

  • Effect of dietary supplementation with sea buckthorn seed and pulp oils on the fatty composition of skin glycerophospholipids of patients with Atopic Dermatitis. Yang, B, et al., 2000, Jour Nutr BioChem, Vol. 11, 338-340.
  • Anti-inflammatory activity of sea buckthorn (Hippophae rhamnoides) leaves. Ganju, L et al., 2005, Intr Immunopharm, Vol. 5, 1675-1684.
  • Composition and physiological effects of sea buckthorn (Hippophae) lipids. Yang, B, et al., 2002, Trends Food Science Tech, Vol. 13, 160-167.

Weight Management

Taken internally, omega 7 fatty acid signals the body to stop storing fat.* Clinical studies have shown that, not only do users melt away fat, but they also keep it off for longer periods.* This amazing compound also helps the body maintain insulin sensitivity and fight off the imbalances that can result in metabolic syndrome.* Insulin sensitivity plays a major role in helping the body convert glucose into energy, rather than storing it as fat. Research shows that omega 7 imitates a hormone in the body that helps regulate systemic metabolic activity.*

Clinical References:

  • Chronic administration of palmitoleic acid reduces insulin resistance and hepatic lipid accumulation in KK-Ay mice and genetic type 2 diabetes. Yang, et al., Lipids in Health and Disease, 2011, 10:120.
  • Identification of a lipokine, a lipid hormone linking adipose tissue to systemic metabolism. Cao, et al., 2008, Cell 134: 933-944.
  • Trans-Palmitoleic Acid, Metabolic Risk Factors, and New-Onset Diabetes in U.S. Adults. Mozaffarian, D. et al., Annals Intr Med, 2010, Vol. 153, no. 12.

Gastro-Intestinal Health

Omega 7 has a soothing and smoothing effect on all the body’s sensitive internal linings. These linings (the mucous membranes that line the GI tract, stomach, upper respiratory tract and genital area) help nourish and hydrate internal organs and combat stressors, including excessive stomach acid or chronic inflammation. In addition to soothing inflamed and irritated membranes, the body needs this powerful fatty acid to plump up those sensitive linings, just like it uses them to plump thin, stretched skin cells.

Clinical References:

  • Inflammatory bowel disease basics. Nikitin, V.A., et al. Khirurgia, 1989; National Association for Colitis and Crohn’s Disease, 4:33-35.
  • Prevalence of essential fatty acid deficiency in patients with chronic gastrointestinal disorders. Siguel, E and Lerman, R. 1996, Metabolism. Vol. 45, no.1, 12-23.
  • Sea buckthorn oils: Towards healthy mucous membranes. Erkkola, R. & Yang, B., 2003, AGROFood Industry, 53 (3).

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The Science Behind Sea Buckthorn

Science – Omega 7 Benefits

SIBU Science

Sea Buckthorn has been thoroughly researched in over 130 modern scientific studies that have found that this berry promotes health. Sea Buckthorn contains more than 190 biologically active compounds that can nourish the body’s cells to protect the skin from free radicals and the natural aging process.

Sea Buckthorn’s many documented health benefits include:

  • Strong antioxidant network*
  • Promotes healthy inflammation response*
  • Cellular rejuvenation*
  • Improves cardiovascular health*
  • Improves brain and nervous system function*
  • Natural energy booster*
  • Improves nervous system health*
  • Improves skin complexion, anti-acne

Sea Buckthorn includes the following 190 active compounds

  • Vitamins A, B1, B2, C, D, K, & P
  • Omega 3, 6, 7 & 9 (Essential Fatty Acids or EFAs)
  • 42 Lipids
  • Organic Acids
  • Amino Acids
  • Folic Acid
  • Tocopherols
  • Flavonoids
  • Phenols
  • Terpenes
  • Tannins
  • 20 Mineral Elements

Essential Fatty Acids

A rich source for fatty acids, omega 3, 6, 7 & 9, essential to cellular support and protection to promote healthy skin.

Phytosterols and polyphenols

Phytosterols and polyphenols are plant-based nutrients and powerful antioxidants. Those same components that keep plants healthy can also help support healthy skin tone and texture.

Amino acids

The building blocks of protein vital for tissues of the body to optimally perform.


There are 50 carotenoids present in the modern diet. SIBU has 39 of these antioxidants, including lutein, zeaxanthin, alpha-carotene, beta-carotene, and lycopene to keep free radicals under control.

Vitamins and minerals

Loaded with vitamins C, A, B-1, B-2, E folic acid and B12 plus a variety of essential minerals for a healthy body and healthy skin.

*This statement has not been evaluated by the FDA. This product is not intended to diagnose, treat, cure, or prevent any disease.

Premium Himalayan Sea Buckthorn Berries

Himalayan Source

Beauty born in the clouds

The Tibetan Himalayas. The land is majestic and beautiful—a spiritual place where, despite the perilous environment, many journey seeking enlightenment. In one of the most remote locations on the planet, the most tenacious and nutrient-dense species of sea buckthorn grows in wild abundance. The conditions are treacherous and unforgiving. And where other plants falter, the sea buckthorn berry endures and flourishes. Just as pressure makes beautiful diamonds, extreme weather conditions, high altitudes and rocky soil create the optimum situation for the most nutrient dense sea buckthorn in the world.

Maintaining sea buckthorn quality

SIBU is made from a choice selection of Himalayan sea buckthorn berries grown and harvested with the utmost care. And because our premium sea buckthorn berries are harvested and processed the same day, the nutritive integrity of each precious berry is maintained.

To preserve the tremendous potential contained in each berry and the many sea buckthorn benefits, it is crucial that these berries are collected in the predawn hours to protect them from the relentless UV rays and lock in the greatest nutritive value. That same morning, the sea buckthorn is processed in the local villages at our processing facilities. First, the village harvesters painstakingly separate leaves from the berries. From there, it’s sink or swim, as berries travel through a series of three vats of water. Only the ripe berries will rise to the top and become the integral component of our SIBU products. Next, it’s on to the juicer. Here the seeds and pulp go their separate ways. But nothing goes to waste. The sea buckthorn berry seeds are processed into oil for our soap and skin care products, while the pulp becomes puree for our liquid supplements. With diligence and care, the puree is placed directly into airtight, UV safe containers to protect and seal in the maximum nutrient potential. And after a chilly trip across the ocean in refrigerated shipping containers, the sea buckthorn puree arrives stateside for formulation, blending, purification and testing; quality control from stem to bottle for products with the greatest nutritive potential.